Dienstag, 17. Juni 2014

Sónar 3.0

The time finally came! Since I started to book it last November, I just had one thought in my mind: "Please let it be June soon, I need to go back!". This is what I actually call a proper Sónar week addiction. In the middle of June, like every year, Barcelona turns into a big Meeting Point for Music Lovers from all over Europe.

I've attended the venue for the third time this year, and trust me, it gets different every time.
Since I had a 3-days pass the last two years, I opted to be at the opening day at Sónar, and then choose a few off parties to go with my ladies Crew.



What is Sónar:

Sónar is the International Festival of Advanced Music and New Media Art taking place in Barcelona during three days every June since 1994. The festival's activities are divided into two main locations: the recently premiered Sónar by Day, located from 2013 in Fira Montjuïc, with concerts and dj's, showcases as well as the new Sónar+D area, the essence of which is discovering and tracking new talent and enhance professional activities; and the larger shows at Sónar by Night, in Fira Gran Via de L'Hospitalet, where the leading names in the current international music scene are staged.

Sónar+D presents a program with a common goal: to make the relationship between creativity, technology, mobility, innovation and business more transparent and accessible. The birth of Sónar+D in 2013 expresses a concrete commitment to Sónar's professional activity, linking creative and technology companies of all kinds.

The festival is a huge platform for musicians, DJs and visual artists to show their work to the public. There is the possibility to touch with your own hands the newest inventions related to making Music, try them out and be amazed. Most of the artists are a good variety of electronic Music acts. On the venue at night you'll get to see bands as well (like Lykke  Li and Massive Attack this year).

Reduced tickets can be already purchased one year in advance (no line up announced yet). A couple of months before you'll find some single day passes. The line up announcement usually happens in the first months of the year around springtime.

Additionally to Barcelona, Sónar takes place in Reykjavik, Tokyo, Bogotà, Mexico City, Santiago de Chile and Cape Town. New Entries are Stockholm and Copenhagen.

To give you an idea, have a look at the "What is Sónar" teaser:



Directions:

- Make sure to have a place to live that makes you both venues as accessible as possible. When I'm there I use to live in the quarter El Poble Sec (day venue: 1 metro stop / night venue: 10 min by foot to the port to the main Sónar shuttle)

- The best way to move is by public transport. There are several day/week passes that you can buy in every subway station in Barcelona

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